Paid media for Shopify & D2C brands · Google, Meta & GA4

Ads you can trust.
Growth you can scale.

I help Shopify and D2C brands fix the tracking behind their Google and Meta ads, find what's actually working, and scale it. 12+ years and $100M+ in ad spend managed for national brands, now working directly with growing ones.

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A free 15-minute look at your ads. No pitch deck, no long-term contract.

$100M+

Ad spend managed

12+

Years in digital advertising

Google, Meta

GA4 & Shopify

Sound familiar?

Your numbers don't match.

Meta, Google and Shopify all report different sales, and you're not sure which to believe.

You can't tell if ads are working.

You've spent money, but you don't know what it actually brought in.

Products aren't showing on Google.

Merchant Center warnings, disapprovals or a suspension are holding you back.

You're ready to spend more.

You want to raise the budget, but only if the foundation is solid.

How I help

Paid Media Audit

Find wasted spend, tracking gaps and the first thing to fix across Google, Meta and your store.

From $350

Conversion Tracking

Pixel, Conversions API, GA4 and Shopify set up so every platform sees your real sales.

From $250

Campaign Management

Google Shopping, Search and Meta campaigns built around your products and margins.

Setup from $350, management from $600/month

Also offering SEO and Digital PR for brands building long-term visibility.

How it works

01

Free account check.

A 15-minute look at your ads and tracking. I'll tell you the first thing I'd fix.

02

Audit or fix.

Fixed price, clear findings, and nothing changes without your approval.

03

Scale what works.

Monthly management once the data is trustworthy. Month-to-month, no lock-in.

Recent results

See all case studies
Ecommerce (Shopify)

Blocked from Google Shopping for "Misrepresentation"

Cleared the suspension and the website warning so products could show again.

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Fashion ecommerce (Shopify)

Launching Meta ads on $10 a day

Used the store's own sales data to build a small-budget plan the owner could actually run.

Read the case study →
Specialty food (Shopify)

Why the ads never worked

Found five fixable problems, from untracked sales to 12 products missing from Google before the holidays.

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“
Beautiful work! We will definitely go for the next project.

HOSPITALITY AND TRAVEL CLIENT

“
Super thorough and very informative.

B2B SAAS CLIENT

Big-brand experience,
small-team attention

I'm Asher Geisel. I've spent 12+ years in digital advertising, leading paid media strategy for national brands and overseeing more than $100M in ad spend. Now I work directly with founders and growing brands. You work with me, not a junior account manager, and you'll always know what I changed and why.

Brands I've worked with.

Honda · The Home Depot · Lenovo
Mercedes-Benz · BIC

More about me

Free Google Ads
audit checklist

The checks I run on every account, on one page. Find wasted spend in 20 minutes.

SEO · October 20, 2026 · 9 min read

Does SEO Still Matter With AI Search? Yes. Here's How to Make Sure AI Can Find You

Why search traffic still converts best, what AI changed, and a checklist to make sure AI tools can find and cite your site.

Digital PR · October 20, 2026 · 8 min read

What Is Digital PR, and Why It Matters Most When Nobody Knows Your Brand Yet

How earned coverage builds trust with people who've never heard of you, and why it now shapes AI search too.

Measurement · October 20, 2026 · 9 min read

Google Ads Remarketing Not Working? Why Your Audience Says "Too Small to Serve"

Why a GA4 audience with hundreds of visitors can still be too small for Google Ads, and what to fix first.

FAQ

Who do you work with?

Mostly Shopify and D2C brands, from first campaigns to established ad accounts. I also take on lead generation and B2B projects.

Do I need a big ad budget?

No. Small budgets can work for a first test, and I'll tell you honestly what to expect before you spend anything.

Do you require a long-term contract?

No. Audits and setups are fixed price, and management is month-to-month.

Which platforms do you work with?

Google Ads (Search, Shopping, Performance Max), Meta, GA4, Google Tag Manager, Google Merchant Center and Shopify.

Do you work with brands outside the US?

Yes. I'm based in New York City and work with clients worldwide.

Not sure your ads are working?
Let's find out.

Send a quick note about your store and your ads. I'll take a free 15-minute look and tell you the first thing I'd fix.